WMS Gaming — provider review

About WMS Gaming

WMS Gaming is a Chicago company founded in 1943 as Williams Manufacturing Company. They started with pinball machines and mechanical slot machines. In 1994 they moved to video slots, and in 2013 Scientific Games acquired them for $1.5 billion. WMS continues to exist as a brand within SG Digital. This is the story of how a pinball manufacturer became a developer of some of the most innovative slot mechanics of its time. Zeus brings Greek mythology with lightning, nine reels (three rows and six columns in the bonus), and Free Spins with expanding reels. In US land-based casinos, Zeus is everywhere. Zeus II added an accumulating multiplier, Zeus III reworked the bonus structure. Jackpot Party Social Casino started as a Facebook casino game and turned into a mobile app with dozens of WMS titles. Reel 'em In is a fishing title from 1996 with a bonus mini-game, one of the first slots ever to feature an interactive bonus round. The Monopoly series uses the Hasbro license with a branded game board in the bonus — a licensed hit. Bravado is a western slot with shooting Wild symbol mechanics. WMS invented much of what is now standard: dual reels, licensed brands, interactive bonus rounds. Technically, their legacy matters more than their current online presence. Relevant for casinos in the American market. Zeus is a brand with instant recognition. For Europe, WMS is lower priority, but their presence in the SG Digital bundle means operators often get the content included in the package.